The Importance Of Your Niche

Niche in the wall
Niche in the wall (Photo credit: RahelSharon)

Back in my Pro U days, Gregg Davison was very keen of stating we needed to find our niche. This was more than finding an opening in a market. Your niche is defined by who you are and how you will express your voice. You must fit well into your niche as you need to own it fully. Choose a niche that doesn’t fit you and your customers will notice.

The idea of a niche was also repeated in training by Michael Force and Andrew Cass. It was a shared and correct idea. It again came to the foreground in workshops lead by Justin Woolf and Aaron Rashkin. Find your niche. Find your niche. Find your niche. Ok, I get it.

Recently I decided to return to trading. I had success before and the market seemed to have at least some direction. It was time to do homework and paper trade to understand trends and cycles. I had mostly failure, but this was the beginning. Time to get some guidance.

The other day I called Michael Parness to seek his knowledge. Previously I had been a member of the Orange belt options service and I was one of the first to sign up for the website www.parnesseducation.com. We talked for about half an hour and near the end I heard a familiar phrase, “You need to find your niche.” Again?

One may wonder why one would need a niche for trading stocks. It is quite simple. Your niche is your methods: the way you trade, why you trade, how you do plays and when you get out. It is about what you do in your trades. It is about you.

Your niche. What is it? Learn to find it. It is your voice. It is who you are. It is the way to your future.

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