Tag Archives: make money

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Coffee Shop Millionaire…a review

English: A photo of a cup of coffee. Esperanto...
English: A photo of a cup of coffee. Esperanto: Taso de kafo. Français : Photo d’une tasse de caffé Español: Taza de café (Photo credit: Wikipedia)

Have you seen the videos for the “Coffee Shop Millionaire”? They are hard to miss. They are everywhere. In 2011, I signed up for this program. Here’s what it really is.

They claim you don’t need your own website. Wrong. You not only need one, you need several. They gladly will sell you a domain and have hosting. Your site will be complete gibberish, but the search engines will like it. It is all geared to drive traffic. Forget having good keywords as those are too expensive. You will get some crappy key words. Such goes life.

Next you will need product to sell. Money of your money goes out the window. You will not get traffic, nor will you get sales. The “Coffee Shop Millionaire” system is about separating you from your money.

Sure. The videos show numbers going into ClickBank accounts. Yes, that money is real, but it is not typical nor is it what you can do. This is Anthony’s account. After all, he made the system and sells the system. You don’t have the access.

The member’s area is pathetic. No training. No nothing. What a joke.

Forget about making money online with this system. It isn’t possible. I was able to get some money back, but not much. The “Coffee Shop Millionaire” is 100% scam. No checks. No autopilot money. No nothing. It does not make money. Period.

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Random Musings

Good Content Makes For Good Conversation

Girl with smirk
Girl with smirk (Photo credit: BrainMuffin)

My marketing mentor Gregg Davison is found of many phrases. Many would be quick to recite his “It is always sunny when you are making money” quip. He is also keen on another important phrase when it comes to successful marketing “Content is King”.

There are many blogs out there on the Internet. Many of the are popular and do bring in some money for their creators. Many of them bring in no one and don’t make a penny. Why? Simple: bad content.

Creating good content is more than bringing up the Google adword tool and finding good keywords to use. Sure, if you want trying to sell a business opportunity about making money on the Internet, the usual advice is to look for those keywords and get them into your content. Gurus will tell you that your content should have somewhere between 3-5% of your “making money” keywords so that Google will like your content and rank it high. When it comes to a phrase like “Making money on the Internet,” how many websites could Google possibly place on the first page? Exactly.

Having a good blog that attracts readers is more than just good use of keywords in your content. The content itself needs to be good. You want to attract readers. You want them to return. You need to find you niche.

Finding your niche is about your story. Who are you? What are your interests? Forget about the awesome Internet money making opportunity you have and tell the readers more of you. They want to believe they know you, so tell them. Don’t let every article be on some new marketing technique you learned on the previous night’s call with Jay Kubassek.

Here’s a great for instance. A classmate of mine from college has her own blog. Always wanting to keep a few extra pounds off, she embraced her struggles and shares her story. The result? She attracts like minded individuals who are looking to achieve results. Her readers like that she is not trying to use the blog to hawk particular products, so they see her openness and candor as refreshing. They also celebrate each others victories. That is what blogging is about! Take hold and triumph!

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You Are Your Brand, Not Your Opportunity

A New Business

It is seen quite often. Someone starts a new on-line business. They are enthusiastic. They are ready to go. Ready to rock. They place ads everywhere. They send e-mails to every list they can find. All of them tout this brand new thing-a-majig. All fail.

Why?

It is the classic misunderstanding of what kind of business they are in. They believe they are in an Internet business. They believe they are in a Marketing business. They believe they are in everything but what they are.

Imagine you have applied to manage a new restaurant opening down the street. It doesn’t mater what kind of restaurant it is. If it help you, suppose it is a McDonald’s. The owner asks you about your experience. They ask what you like about their company. They are quite impressed. They have one more question, “As the manager of this restaurant, what kind of business are you in?” You answer, “the restaurant business.” The owner looks sad. They sigh, shake your hand and thank you for your time.

You leave knowing you did not get the job. You cannot understand why.

Your Actual Business

It doesn’t matter if you are a manager of a restaurant or if you started the latest and smoking hot Internet business. All of these are in the same business.

“Wait!” you exclaim. “They sell food and I see widgets. They are not the same business.”

Yes they are. You are concentrating on the what and not the why. You are not looking at what the course business is. Why you are in business. Why you believe you will be successful. Why is the core, the heart, the very center of your business.

All of these business are in the People business. As a manager, you are mostly in the business of empowering and leading your workers. They in turn are your direct link to the customer. They are the face and the attitude of your business.

As an owner of an Internet business, you are all of those. You are the manager. You are the face. You are the heart. You are your brand. What you are selling is not your brand. What you are selling is not your business. You are your business. And you are in the People Business. Say hello.

Business

Three secrets to becoming debt free

There seems to be no shortage of gurus who sell all manner of programs that “guarantee” you will get debt free. Great, that’s what is needed. Spending more money.

Yes, these programs work. Yes, they can be helpful. But why spend more money to learn how to get out of debt? Doesn’t that seem silly?

Here are three tips to becoming debt free:

Make a Budget

Go through your monthly expenses. Categorize everything as a want or a need. A need is what is required to survive, everything else is a want. Look at your needs again. What can still be moved to a want?

Set a little money away each month to drive toward a want. Let it be a reward for reaching a milestone. Keep it small, but it will grow over time.

Now look at the needs. How can these expenses be minimized? Store brands over national? Coupon clipping? Store specials? All of them help. Do it and push the saved money into debt payments.

Make a debt payment Plan

Get all your debt payments out and list them. Now order them based on the total amount due, smallest to largest. Pay off the smaller owned amount first. Pile every spare penny into it. On all the rest, make the minimum payments. Don’t worry about coming up with some complicated scheme based on the interest rates, amount owed, payment schedule, etc. Keep it simple. Smallest to largest.

As each debt is paid in full, add that money to the payment for the next largest. Let the payment grow. Let it snowball. After a few are paid, things will really pick up. Go!

Stay consistant

One of the biggest mistakes people make is paying off a debt or two and then spending a charging a big item. Don’t do it! Stay the course. Get all the debt done first, then start saving for a nice to have. Look at all the interest you are paying. Don’t it be nice to have that money working for you instead of the bank? Stay the course and it will happen.

Use the money set aside for small rewards are you pay off each debt. Pay cash for those rewards. Don’t reward yourself with more debt. Once debt free, use the same saving system to buy. If you don’t have the money, you don’t buy it.

Reach It!

There. Three secrets to becoming debt free and you didn’t have to buy anything. Make a budget. Plan your attack. Stay the course. You can do it!